When it comes to using social media in your job search, you might be hesitant about an employer seeing too much of your personal information. Kristi Zimmerman, Sr. Employment Branding Specialist at Allstate, explains there is a lot more than just privacy settings when it comes to social media. Check out this video to hear more:

Key takeaways:

  • Gain control of and access to your personal brand by using social media.
  • Use Facebook to search for employment opportunities in addition to LinkedIn. People actually learn about jobs more frequently on Facebook because it’s more likely they will see friends and family talk about them.
  • Take advantage of Twitter to promote your personal brand by sharing what you’re working on, or articles of interest.
  • Don’t be afraid to use these tools to your advantage.

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