While a military crosswalk is a good starting point for your veteran and military hiring initiatives, it is not the sole solution. Here are a few tips around military outreach to help transitioning military job seekers find the appropriate position for their skills and experience while using your microsite.
√ Advertise your veteran hiring events
√ If requirements are met, add the “Veteran Friendly Employer” badge (vetfriendly.com)
√ Create hotspots on your microsite banner with facts about your veteran programs/initiatives/hiring statistics
√ Join the waiting list to sponsor Veterans.jobs and feature your job opportunities
√ Create static pages with information relevant to veterans and your initiatives
√ Check your job listings and make sure descriptions are accurate and contain many relevant keywords
√ Provide vet-friendly materials and videos
√ Provide a point of contact within your organizations for veterans seeking assistance
√ Ask veterans for feedback on your site
√ Direct veterans to company-specific veteran resource groups and blogs
√ Provide third party resources that may be helpful to veterans in their job search
√ Reference any relevant awards or designations
√ Become a featured employer on Veterans.jobs
The goal is to assist those who have served our country, whether they are a good fit for your company or another. So be resourceful, be helpful, and be creative with your military outreach for best results!
Interested in learning more? Consider joining us in San Diego this fall for the DirectEmployers 2013 Annual Meeting & Conference. We’ll be hosting our first in-person Veterans Career Fair October 21, followed by two and half days of sessions around compliance, recruiting and leadership. Learn more and register on the DEAM13 website.
