The above title is an absolute mouthful. You probably read that and think to yourself what in blue blazes does that mean. Well with a few screen shots and a little explanation I hope to explain what the phrase “.JOBS Billboard Sponsorships with Hotspots” means. First you have to understand that there are two different types of .JOBS sites that we operate. The first type are the company branded microsites. These sites include only one companies jobs and are owned by that particular company. Examples of this type of site are http://dow.jobs, http://ch2mhill-energy.jobs, and http://harris-veterans.jobs. The second type of .JOBS sites are location and occupation specific and contain jobs from every company/state agency that provides us with jobs (over 1 million jobs in our system). Within this type of site is where the billboard sponsorships exist. Below is a example from http://texas.jobs showing a billboard sponsorship for Phillips 66. The screenshot also shows the 3 billboard hotspots with one opened up showing the ad. The best way to experience billboards and hotspots is to view them live, so if you didn’t click on the first link then try this one http://texas.jobs.
Below is another example showing IHG’s sponsorship on http://texas.jobs and one of it’s hotspots.
Hopefully by now you are understanding what .JOBS Billboard Sponsorships with Hotspots mean, but you are asking why should I care. The screenshot below shows why. “Texas Jobs” is searched in some variation 1 Million times a month, http://texas.jobs/ is currently the second result right behind the Texas State Job Bank. We are giving companies the ability to take their brand and merge it with their company. Billboard Sponshorships with Hotspots are simply defined as Brand Meets Location, Brand Meets Occupation.
- Mobile vs. Tablet, Which is More Popular for Job Searching? - October 8, 2014
- My.jobs Microsite Branding of the Week (P66onCampus.jobs) - August 13, 2014
- My.jobs Microsite Design Guidelines – Get them to the Jobs - June 18, 2014
Hi there! This post could not be written any better! Reading through
this post reminds me of my previous room mate! He always
kept talking about this. I will forward this write-up to him.
Fairly certain he will have a good read. Many thanks for sharing!