My.jobs Microsite Design Guidelines: Mockups

by DirectEmployers Association | Oct 15, 2014 | Archive: The Data Robot, Recruitment Marketing

We occasionally get requests from Members or their representatives to implement a particular design for their microsite based on mockups they’ve developed. Because of the products we offer, in particular the Flexible Homepage Template and Static Pages, it has...

Mobile vs. Tablet, Which is More Popular for Job Searching?

by Seth Flater | Oct 8, 2014 | Archive: The Data Robot, Data, Recruitment Marketing

Before you read the rest of this post I want you to think about your preference. If you found yourself unemployed or were so tired of your current job that you needed to start searching and applying for a new job, which would you prefer to use to look for a job a...

HOW TO: Create Employment Brand Videos on a Budget

by Drew Palmer | Sep 24, 2014 | Archive: The Data Robot, Recruitment Marketing

Consider the cost of making the wrong hire. In an online article posted on HumanResources.about.com, “The U.S. Department of Labor calculates that it costs one-third of a new hire’s annual salary to replace him. These figures include money spent on recruitment,...

Why You Shouldn’t Be Frugal On Your Recruitment Budget

by DirectEmployers Association | Sep 17, 2014 | Archive: The Data Robot, Recruitment Marketing

The recruitment process is tough. Really tough. There is competition at every turn, making each candidate feel like they are walking through a shiny, branded, field of recognizable companies. However, to you the employer on a staffing quest, it looks like a minefield,...

Attracting Top Talent Via A Distinguishable Online Brand

by DirectEmployers Association | Sep 10, 2014 | Archive: The Data Robot, Recruitment Marketing

It is getting more and more difficult for brands to stand out when trying to attract top talent. In fact, in a recent study conducted by Universum, over 50% of respondents stated their biggest challenge in attracting talent is differentiation. The Internet is the...

Lights, Camera…Branding!

by Drew Palmer | Sep 3, 2014 | Archive: The Data Robot, Recruitment Marketing

The following guest blog post was written by Bill Fowles, Talent Acquisition Manager at Member company ABB. Yes-Your Brand Matters Most talent acquisition leaders agree in our need to drive our employer brands. As talent acquisition professionals, we know the...

What You Ought to Know About Responsive Design For Career Sites

by Drew Palmer | Aug 27, 2014 | Archive: The Data Robot, Recruitment Marketing

Do you have a mobile optimized job listings page? If you are a Member of DirectEmployers or own a My.jobs Microsite you do! Our Digital Strategists often breeze over the fact that our sites are built with a responsive design, but this feature deserves more emphasis on...

It’s Personal: Getting Back to the Human Side of Business

by DirectEmployers Association | Aug 22, 2014 | Archive: The Data Robot, Networking and Education

I was reading this article earlier this week on Huffington Post titled, “The Trick To Never Getting Screwed By Terrible Customer Service.” The piece talks about the trend of recording an awful customer service experience and posting it online and it got me thinking...

My.jobs Microsite Branding of the Week (P66onCampus.jobs)

by Seth Flater | Aug 13, 2014 | Archive: The Data Robot, Recruitment Marketing

Before I highlight this weeks branding of the week, I would like to thank Phillips 66 and NAS Recruitment Innovation, because without them there is absolutely no way we would have built P66onCampus.jobs. This microsite build out was definitely a collaborative effort....

Creating a Trusted Online Employment Brand: Is There A Magic Sauce?

by DirectEmployers Association | Aug 6, 2014 | Archive: The Data Robot, Recruitment Marketing

This past June, our VP of Digital Strategy, Heather Hoffman, and our VP of Marketing, Nancy Holland, had the opportunity to present a panel discussion at the 2014 HCI Strategic Talent Acquisition Conference in Boston. Of course, we always enjoy presenting with our...