by DirectEmployers Association | Jul 27, 2017 | Recruitment Marketing
A common misconception that many employers face is that they only offer careers that align with their products or services. Using 24 Hour Fitness as an example, many job seekers envision only careers focused on personal training or some sort of exercise instruction....
by Kacie Koons | Apr 25, 2017 | Networking and Education, Recruitment Marketing
In today’s competitive workforce, establishing your organization as a desirable employer and ultimately attracting top talent can prove to be quite the task. This is where having an effective recruitment marketing strategy that promotes your stand-out employer...
by DirectEmployers Guest | Sep 14, 2016 | Recruitment Marketing
The following blog post was authored by Cindy Haynes, Managing Director and Partner at EraserFarm–a Tampa branding and creative agency. 2016 is a new era and many employers are putting a greater emphasis on diversity within their companies. As such, this diversity...
by DirectEmployers Guest | Aug 24, 2016 | Recruitment Marketing
The following is a guest post authored by Phil Strazzulla of NextWave Hire–a company focused on helping companies build their employer brands through authentic employee testimonials that dive deep into what life is like at a company. Let me guess, you already tried to...
by Jaime Costilow | Jun 8, 2015 | Recruitment Marketing
It’s hard to think that a company as large as Phillips 66 would have trouble recruiting talent to fill its job openings, but that’s exactly the position this 100-year-old start up was in after splitting from its parent company, ConocoPhillips, in May of 2012....
by DirectEmployers Association | Feb 24, 2015 | Recruitment Marketing, Videos
Job seeker engagement, selection processes and training make up a lot of recruitment costs, so how can employers stand out without breaking the budget? In this video, VP of Digital Strategy Heather Hoffman will share how video is a great medium to consider for promoting your employer brand.
by DirectEmployers Association | Nov 3, 2014 | Press Release
Indianapolis, November 3, 2014 //Business Wire// – DirectEmployers Association has confirmed a panel of judges for each of its six awards categories, which include VEVRAA and Section 503 Compliance Initiatives, Diversity Initiatives, Career Website, Recruitment...
by Drew Palmer | Sep 24, 2014 | Archive: The Data Robot, Recruitment Marketing
Consider the cost of making the wrong hire. In an online article posted on HumanResources.about.com, “The U.S. Department of Labor calculates that it costs one-third of a new hire’s annual salary to replace him. These figures include money spent on recruitment,...
by DirectEmployers Association | Sep 10, 2014 | Archive: The Data Robot, Recruitment Marketing
It is getting more and more difficult for brands to stand out when trying to attract top talent. In fact, in a recent study conducted by Universum, over 50% of respondents stated their biggest challenge in attracting talent is differentiation. The Internet is the...
by DirectEmployers Association | Sep 5, 2014 | Archive: Soapbox Holland, Recruitment Marketing
Has your company explored incorporating Instagram into your social media strategy? Consider this: 25% of the Fortune 500 have Instagram accounts, so if you haven’t, it’s definitely worth a second thought. As mentioned in my last couple of blog posts, our marketing...