Aetna is showing their commitment to hiring Veterans by rebranding their crosswalk with a flexible homepage template. When you visit Aetna-Veterans.jobs you will find a beautiful page with lots of relevant information that a Veteran jobseeker can benefit from....
Today’s blog post on the Data Robot will be the first by a different author. Over the last year the .JOBS (DOT Jobs) Digital Strategy Team has added many new team members. The most recent is Drew Palmer, Digital Strategy Support Rep. We hired Drew with the idea...
Today’s blog post on the Data Robot will be the first by a different author. Over the last year the .JOBS (DOT Jobs) Digital Strategy Team has added many new team members. The most recent is Drew Palmer, Digital Strategy Support Rep. We hired Drew with the idea...
In my last post I quickly covered the top 5 recommendations we give to companies to help with organic traffic growth. Today we are going to dive deeper into the first recommendation. Link to your .JOBS Microsites from your corporate career site The power of linking is...
There are a ton of recommendations that we make as Digital Strategists about how to best optimize your .JOBS Microsites for SEO. Below is the top 5 recommendations that we make. Over the next month or so I am going to do a deep dive into each one of these to fully...
A lot of times when I am on calls people will ask, “How is .JOBS doing?”. The typical business answer is it’s doing great. I am always looking to be more prepared with questions, so I decided to look at some statistics to determine a better answer to...
Over the last couple months we have been working hard to get 12 microsites live for Iron Mountain. The domain that has been the most interesting to brand and set-up has been their microsite built around their French Canadian jobs (IronMountain-FrenchCanada.jobs). The...
One of my favorite sentences to complete is the one above. The .JOBS Top Level Domain is… I like completing this sentence because depending on who you are the .JOBS Top Level Domain has something for you. Whether you are a Human Resource professional, a state...
This blog post outlines the process of providing and implementing content for the different .JOBS Microsites. Microsite content is information and assets used to supplement or reinforce a company’s brand messaging for a particular site or family of sites. Content...
The .JOBS Microsite Branding of the week is Phillips66Events.jobs. This microsite is a brand new type of microsite which highlights career events. In a couple weeks I will be highlighting what a .JOBS event site can do, but for now let’s just look at the...