DirectEmployers Blog
5 Technology Disruptions and How They Can Help in Recruiting and Attracting Diverse Candidates
How many times have you heard that recruiting is marketing? It’s an important concept for employers to try and understand if they want to remain competitive and attract the best candidates. In last week’s blog post I mentioned that our marketing team recently attended...
3 Steps to a Better My.jobs Site
Flexible, simple and user-friendly are just a few of the reasons why employers have invested in the My.jobs Network. When used to it’s full potential, the capabilities and benefits of My.jobs truly multiply. In this video featuring VP of Digital Strategy, Heather Hoffman, learn three steps to enhance traffic, search optimization and analytics:
It’s Personal: Getting Back to the Human Side of Business
I was reading this article earlier this week on Huffington Post titled, “The Trick To Never Getting Screwed By Terrible Customer Service.” The piece talks about the trend of recording an awful customer service experience and posting it online and it got me thinking...
Why You Need a Visual Social Media Marketing Strategy
Your brain processes images 60,000 times quicker than text. It’s no wonder that over the last few years Facebook and LinkedIn have visually enhanced their user interfaces, and the popularity of sites like Pinterest and Instagram has exploded. Whether you’re in charge...
RISE to the Occasion: Creating Excellence in College Recruitment
At our 2013 Annual Meeting and Conference, we debuted our first ever Member Awards Competition to call attention to our Members’ initiatives in the areas of recruitment, technology and OFCCP compliance. We were wowed by the submissions and fantastic results that...
5 Questions with Member Severn Trent
“We do a lot of social initiatives because we understand that's how a large portion of our audience is really engaged, so we really try our best to utilize that platform to engage all different types of job seekers.” Helen Martinez-Mitcham Recruiter, Severn Trent...
My.jobs Microsite Branding of the Week (P66onCampus.jobs)
Before I highlight this weeks branding of the week, I would like to thank Phillips 66 and NAS Recruitment Innovation, because without them there is absolutely no way we would have built P66onCampus.jobs. This microsite build out was definitely a collaborative effort....
Proactive Measures for OFCCP Audits
Going through an OFCCP audit can be stressful, however there are steps you can take to prepare in advance. In this video, John Whalin, Senior Program Manager of Talent Acquisition at Member company United Airlines, provides proactive measures for a smoother audit.
Creating a Trusted Online Employment Brand: Is There A Magic Sauce?
This past June, our VP of Digital Strategy, Heather Hoffman, and our VP of Marketing, Nancy Holland, had the opportunity to present a panel discussion at the 2014 HCI Strategic Talent Acquisition Conference in Boston. Of course, we always enjoy presenting with our...
My.jobs Microsite Design Guidelines – Understanding End User Behavior
In a previous post, Seth Flater stated: “The slickest creative or flashiest features on a website don’t guarantee more conversions. In fact, excessiveness might hinder better results. My point is, if your career site is developed without a solid strategy and...